Business owners often ask us, "What is SEO?" If you read about internet marketing and inbound marketing, you most likely run into terms like "local ...
For most people, the word ‘audit’ has negative associations because it means they’re being evaluated. For example, an audit of your finances could mean you’re being accused of scary things such as fraud, tampering, or lying. But when it comes to SEO or search engine optimization audits, you have nothing...
If you don’t have social media for your business at this point, then you are losing out on hundreds of opportunities a day. 4 of the 25 most visited websites currently are social media platforms. With your business on any of the four, Facebook, Twitter, LinkedIn, and Instagram, you’ll have...
A blog post about blogs. Pretty meta, right? There are numerous benefits of blogging for your web business. In fact, more and more businesses are turning to blog writing as a form of marketing. That’s probably because small businesses with blogs generate 126% for more leads . Interesting content is...
They say a new year brings a fresh start, but the reality is January doesn’t magically make things better on its own. It is you that must make changes and improvements in life. With that being said, if you want to help your business grow like the people hitting the...
The end goal of a web business is to make conversions. Whether they’re sales, leads or clicks on a particular page, conversions are the main drivers of web business. Conversions don’t come naturally to any site. Most sites must do their own testing, analysis and optimization to find what works...
Any successful business keeps track of their statistics. They track their expenses, revenues, profits, products, customer and so on. Statistics allow us to find correlations so we can better understand what works and why for our business. The same goes for your web business. There are various analytics tools that...